THE BLACKWELL HOTEL
Services
Branding
Graphic Design
Packaging
Merchandise
Website
Copywriting
Team
Georgia Malone
Caroline Cook
Rebekah Wood
A historic boutique hotel nestled in the heart of Coeur d'Alene, Idaho. In a growing community, The Blackwell's branding was positioned for an update. Elegant, classic, and rooted in a rich history, the brand redesign focused on the beauty and warmth of the hotel's past while infusing a modern perspective and voice. The redesign launched The Blackwell to new heights, positioning the property as the top boutique hotel and wedding venue in Coeur d'Alene.
