THE BLACKWELL HOTEL
Services
Branding
Packaging
Merchandise
Website
Production Management
Copywriting
Team
Georgia Malone
Caroline Cook
Rebekah Wood
A historic boutique hotel nestled in the heart of Coeur D’Alene, ID. In a growing community, The Blackwell’s branding was positioned for an update. Elegant, classic, and rooted in a rich history the brand redesign focused on the beauty and warmth of the hotel’s past while infusing a modern perspective and voice. The redesign launched The Blackwell to new heights, positioning the property as the top boutique hotel and wedding venue in Coeur D’Alene.
