SONOMA COUNTY
Services
Graphic Design
Social Content
Marketing Campaign
Photography
Print Collateral
Production Management
Team
Georgia Malone
Emma Kjaer
Ed Cohen
Trinidad De Leon
Riley Long
Brand building in the form of a bridge campaign was the task at hand for Sonoma County. Our team jumped in quickly with strategy, production, design, and a complete brand guideline to bridge where Sonoma County has been, to where they are going.
Moving away from a ‘sea of sameness’ that restricts creative exploration and execution within the travel and tourism industry, we approached the work with Sonoma County through the lens of a lifestyle brand. Meaning, attention to detail was of the utmost importance: selecting a cast with natural talent and chemistry, wardrobe styling to evoke attainable luxury, and solidifying the assets with design rooted in history.